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If you’re just getting started with Social Media Sites to Use For Your Business marketing, it can be helpful to know what social media sites are popular and are a good fit for your business. This will help you maximize your social media strategy and engage with the right people, achieving your social media goals.
With 2.9 billion monthly active users, Facebook is an extremely popular social media site and an essential part of any small business marketing plan. The platform offers a variety of business tools, including professional pages, paid post promotion and native advertising.
Featuring short tweets (240 characters or fewer), videos, images and links, Twitter is a great way to engage with your audience. It’s also a popular place to share blog posts, polls and more.
The Ultimate Guide to Choosing the Right Social Media Sites for Your Business
With more than 1 billion monthly active users, Instagram is a powerful and visual social media site that has proven to be an effective marketing tool for many businesses. However, it’s important to keep in mind that this is a highly visual platform, so it’s best used for niche businesses, such as home decor, fashion, cooking recipes, photography and travel.
Unlike Facebook and Twitter, LinkedIn is an online networking site that was initially created for professionals and is now one of the leading career-focused social media platforms in the world. It’s a great place for professionals to connect with others in their industry and establish themselves as thought leaders.
YouTube
Google-owned YouTube is a video sharing website that allows users to upload, view and comment on content. Using the website is free, and it’s an easy way to reach new customers who are looking for information about your product or service.